
Black Chic is a trusted hair care brand that has a heritage for over 40 years and is used by all generations.
This wide portfolio caters to various hair care needs including Hair Colours, Styling, Hair Foods, Dreadlock maintenance, and a maintenance range for kiddies.






Looking for intense nourishment? We’ve got you! Our hair butter helps lock in moisture, whilst the 5 Oils helps nourish your hair and scalp.
#hairoil #LovingMyRoots #AfricanHair
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Introducing the new Black Chic 5 Oils. 5 precious oils in one solution designed for African hair and scalp care. What could be better?!
#hairoil #LovingMyRoots #AfricanHair
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Scalp feeling stressed? Neem Oil & Black Castor Oil in Black Chic MEGA Hair Food team up to help promote healthy follicles, keeping your scalp balanced. Because great hair starts at the root! 🌱
#BlackChic #ScalpHealth #RootsFirst
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Split ends stealing your length? ✂️ Our Black Chic Hair Repair Treatment with vitamins & silicone assists with sealing damaged ends, and adds volume—so your hair looks healthy, even when it’s not feeling its best.
#SplitEndSaviour #RepairMode
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Weak, breaking hair? Strengthen your strands with Black Chic Black Castor Oil & Argan Oil Mega hair food! This power oil duo assists with hydration and breakage—so your hair can thrive 💪🏾
#StrongerStrands #OilPower
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Flakes don’t stand a chance! Our Black Chic Hair Food Plus is formulated to calm itchy scalps and helps keep dandruff away. #BlackChic #ScalpReset #BlackChicHealthyRoots ...
Brittle ends? Our Black Chic Hair Food Treatment enriched with lanolin which feeds your strands. No more parched hair! 🌿✨ #BlackChic #HairFood ...
Experiencing dryness this season? Hair food isn’t just for you, it’s for the whole family! Keep everyone’s hair healthy-looking and nourished with our wide range of Black Chic Hair Foods. Light-weight and easy to apply to your hair. 👨👩👧👦 #FamilyHairCare #BlackChic ...
Trend alert! Protective styles are IN! 🔥
Braids, twists, & cornrows are taking over! Protect your hair & keep it looking fresh while you grow & glow. Treat your hair daily or any other day with our Black Chic Hair Butter to keep those strands strong & nourished for length that lasts. 💆🏾♀️✨ #ProtectiveStyles #BlackChic #NewHairButter
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Curlfriends, this one’s for you! 💁🏾♀️
The Naturalista movement is back & we’re here for it! Keep your curls poppin’ & protected with our must-have Black Chic Hair Butter! 💃🏾🔥
To define, protect & moisturise your hair because your coils deserve the best! 🌀💕
#CurlyHair #BlackChic #NewHairButter
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Care and love your hair with our New Hair Butter. Formulated with Cholesterol & Glycerine made to repair, nourish and protect your scalp and roots. Wear your hair like the crown it is. 💕
#Repair&Nourish #NewHairButter #BlackChic
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Let’s talk HAIR! 👀✨ What’s your biggest hair struggle?? Dryness, shrinkage, breakage, or finding the right products? 🤔 Drop a 🔥 if your hair is thriving or a 😩 if you need some help! Let’s share tips & hair care secrets in the comments! 👇🏾💬
#HairTalk #HealthyHairJourney #BlackChic #NewHairButter
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Repost @sinemnyani : Dying your hair just got better with @blackchic_africa and their Mega Colours!🫧 The dyes have a no ammonia non-drip formula that ensures that your hair quality is not compromised and it’s a less messy job. They have a ray of vibrant colours for you to experiment with and get creative with your hair.🎀 Whether it’s your natural hair or your wig, Black Chic has you covered! Let me know which colours you would try out in the range. 🖤
#BlackChic #NoAmmonia |
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Repost @mwewa.xo :don’t be shy, go dye your hair🙂↕️🫵🏽
Which of the Mega Colours by @BlackChic_africa would you try?
🍃Red, Black, Plum or Blonde?
#hairdye #blackchic #megacolours #noammonia
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Repost @si.bonga.s : I’m absolutely thrilled to try the new Black Chick no-ammonia hair dye! It’s been such a great experience so far because it’s not only safer for my hair but also gives me this rich, bold color that really enhances my natural beauty. I’ve always loved experimenting with hair color, but I’ve noticed that traditional ammonia-based dyes can be really harsh. They often break down the structure of my hair, leaving it dry, brittle, and damaged over time. That’s why I’m so excited to switch to a dye that’s free of ammonia and so much gentler on my strands. With this new formula, my hair feels stronger and more nourished, and the color is absolutely stunning. It’s vibrant and lasting, and I don’t have to worry about the damage that usually comes with coloring. I’m already loving the results, and I can’t wait to try even more colors with this safer option. It feels so good to know that I can keep my hair looking fabulous while also taking better care of it! ...
Repost @kubheka.amanda : My secret to changing hair colours without damaging my hair is @blackchicsa 🤭
#BlackChic #MegaColours #NoAmmonia
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Repost @itireleng.evolve :Unleash your hair`s potential with Black Chic Mega Colours! No ammonia, just vibrant colour!
#BlackChic #MegaColour
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Repost @sivmabula : Ditch the hair damage with @blackchic_africa’s new mega colours and no ammonia hair dye! This nourishing, coconut oil infused, permanent hair colour crème is available in four bold colours: mega blonde, mega red, mega plum and mega black! Watch to see how bold I decided to go!
#BlackChic #MegaColours #NoAmmonia
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Repost @abongwe_mseleku_ : My secret to changing hair colours without damaging my hair is @blackchicsa 🤭
#BlackChic #MegaColours #NoAmmonia
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Team Natural or Team Relaxed?
Either way, our Black Chic Hair Butter is here for you to keep your scalp deeply nourished, so your roots get the care they deserve as more queens are choosing this lightweight, nourishing butter for their hair. A well-conditioned scalp = happy, thriving hair!
#GoodRootsGoodHair #BlackChic #NewHairButter
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Black Chic National promo 2023
Marico Information classification: Official Black Chic National Promotion 2023 – Win R100,000 CASH This competition is run by Black Chic (c/o Marico South Africa (Pty)

Black Chic Polo Vivo Terms and Conditions 2021
This competition is run by Black Chic (c/o Marico South Africa (Pty) Ltd). The grand prize is to win a Volkswagen Polo Vivo vehicle, or

Dieketseng Kgolane Winners
Congratulations to Dieketseng Kgolane enjoy your new wheels
There are 7 fashion colours in this range.
Yes, the 7 fashion colours are permanent colour.
Wash your hair 24 to 48 hour before using colour avoid using conditioner at this point. Coat your hairline, ears and neck with hair food before applying colour. (Step 1) Section the hair into 2 from ear to ear. (Step 2) Apply colour on dry hair from the crown area to the back of your neck – Apply colour about 1 inch from your roots. Massage the colour gently making sure that you cover all hair strands – avoid staining the scalp and hairline at all times. (Step 3) Leave the colour on for 35-45 minutes to develop. (Step 4) Rinse the hair gently with shampoo and conditioner until the water is clear. Blow dry the hair and style as desired.
No, you cannot apply permanent colour to hair that has just been relaxed or bleached. You will need to wait 2 weeks to avoid double processing.
Black Chic Mega Colours
4 Mega Colours: Mega Black, Mega Red, Mega Blonde, Mega Plum
Wash your hair 24 to 48 hour before using colour avoid using conditioner at this point. Coat your hairline, ears and neck with hairfood before applying colour. (Step 1) section the hair into 2 from ear to ear. (Step 2) Apply colour on dry hair from the crown area to the back of your neck – Apply colour about 1 inch from your roots. Massage the colour gently making sure that you cover all hair strands – avoid staining the scalp and hairline at all times. (Step 3) Leave the colour for 35-45 minutes for development. (Step 4) Rinse the hair gently with shampoo and conditioner until the water is clear. Blowdry the hair and style as desired.
No, you cannot apply permanent to hair that has just been relaxed or bleached. You will need to wait 2 weeks to avoid double processing.
Each Mega Colour kit comes with a free Colour Protect Conditioner to help prolong colour and results.
The kit is infused with the goodness of Coconut Oil.
Black Chic Treatments
Black Chic Hair Treatment with softening lanolin
Black Chic Hair Food Coconut
Black Chic Hair Food Plus
Black Chic Hair Repair Treatment
Black Chic Mega Hair Food Black Castor Oil & Argan Oil
Black Chic Mega Hair Food Black Castor Oil & Neem Oil
Black Chic Mega Hair Food has dual oil moisturising benefits. This means that both variants include TWO oils – ie Black Castor Oil & Argan Oil; and Black Castor Oil & Neem Oil.
Apply a small amount of hairfood onto your hands, massage gently onto your hair and scalp using your fingertips. Concentrate more on the roots, and comb through and style as desired. Repeat two to three times a week.
Black Chic Afro Dredz
Black Chic Afro Dredz Beeswax (125ml)
Black Chic Afro Dredz Moulding Gel (125ml & 250ml)
Tea Tree Oil; Shea Butter; Lanolin
Your hair must be free of shampoo and conditioner for at least 24 hours.
(Step 1) Separate your hair into sections that match the size of the dreads you want to achieve.
(Step 2) Coat each section with Black Chic Afro Dredz Beeswax by rolling the hair between the palms of your hands, back comb your hair afterwads coating each section with the Beeswax.
(Step 3) Keep twisting the section in the same direction whenever you can. Do not wash your hair for at least a week to allow the dreads to become permanent.
This product is suitable for all types of hair.
Black Chic Natural Kids
Curl, Twist & Style Pudding
Hair & Scalp Nourishing Oil Infusion
5-in-1 Leave-In Treatment
Hair & Scalp Nourisher
Detangler
Shampoo
Conditioner
Black Chic Natural Kids is designed to be used on ethnic kid’s natural hair, but the range can be used on other types of hair too.
From 2 years old
Yes
Black Chic Avocado
Hair Food (125ml, 250ml, 1L)
Relaxer (250ml) – Regular & Super
Oil Moisturising Lotion (250ml)
Oil Moisturising Spray (250ml)
Oil Sheen Spray (275ml)
The range is formulated with the goodness of Avocado Oil.
Avoid washing your hair at least 8-10 days before using the Relaxer. Avoid irritating the scalp by scratching, this can result in burning once the Relaxer is applied. (Step 1) Coat your hairline, ears and neck with hairfood/petroleum jelly before you apply the Relaxer. (Step 2) Section your hair into 2 from ear to ear. Start by taking small sections with a tail comb and applying relaxer 1 inch away from the scalp, from the crown to the nape area and from the crown to the front of the hairline avoiding scratching the scalp at all times. (Step 3) Start smoothing the relaxer from the back of your neck to the front of the hairline for about 10 min. This process should take you at least 15-20 minutes. (Step 4) Rinse the relaxer thoroughly with warm water, and use a neutralising shampoo and conditioner to wash off any traces of the relaxer. (Step 5) Blowdry your hair, and thereafter apply the Black Chic Avocado hairfood to the scalp by making small sections from the nape to the front hairline. Massage gently and comb as desired.
FREQUENTLY ASKED QUESTIONS
Black Chic Fashion Colours
There are 7 fashion colours in this range.
Yes, the 7 fashion colours are permanent colour.
Wash your hair 24 to 48 hour before using colour avoid using conditioner at this point. Coat your hairline, ears and neck with hair food before applying colour. (Step 1) Section the hair into 2 from ear to ear. (Step 2) Apply colour on dry hair from the crown area to the back of your neck – Apply colour about 1 inch from your roots. Massage the colour gently making sure that you cover all hair strands – avoid staining the scalp and hairline at all times. (Step 3) Leave the colour on for 35-45 minutes to develop. (Step 4) Rinse the hair gently with shampoo and conditioner until the water is clear. Blow dry the hair and style as desired.
No, you cannot apply permanent colour to hair that has just been relaxed or bleached. You will need to wait 2 weeks to avoid double processing.
Black Chic Mega Colours
4 Mega Colours: Mega Black, Mega Red, Mega Blonde, Mega Plum
Wash your hair 24 to 48 hour before using colour avoid using conditioner at this point. Coat your hairline, ears and neck with hairfood before applying colour. (Step 1) section the hair into 2 from ear to ear. (Step 2) Apply colour on dry hair from the crown area to the back of your neck – Apply colour about 1 inch from your roots. Massage the colour gently making sure that you cover all hair strands – avoid staining the scalp and hairline at all times. (Step 3) Leave the colour for 35-45 minutes for development. (Step 4) Rinse the hair gently with shampoo and conditioner until the water is clear. Blowdry the hair and style as desired.
No, you cannot apply permanent to hair that has just been relaxed or bleached. You will need to wait 2 weeks to avoid double processing.
Each Mega Colour kit comes with a free Colour Protect Conditioner to help prolong colour and results.
The kit is infused with the goodness of Coconut Oil.
Black Chic Treatments
Black Chic Hair Treatment with softening lanolin
Black Chic Hair Food Coconut
Black Chic Hair Food Plus
Black Chic Hair Repair Treatment
Black Chic Mega Hair Food Black Castor Oil & Argan Oil
Black Chic Mega Hair Food Black Castor Oil & Neem Oil
Black Chic Mega Hair Food has dual oil moisturising benefits. This means that both variants include TWO oils – ie Black Castor Oil & Argan Oil; and Black Castor Oil & Neem Oil.
Apply a small amount of hairfood onto your hands, massage gently onto your hair and scalp using your fingertips. Concentrate more on the roots, and comb through and style as desired. Repeat two to three times a week.
Black Chic Afro Dredz
Black Chic Afro Dredz Beeswax (125ml)
Black Chic Afro Dredz Moulding Gel (125ml & 250ml)
Tea Tree Oil; Shea Butter; Lanolin
Your hair must be free of shampoo and conditioner for at least 24 hours.
(Step 1) Separate your hair into sections that match the size of the dreads you want to achieve.
(Step 2) Coat each section with Black Chic Afro Dredz Beeswax by rolling the hair between the palms of your hands, back comb your hair afterwads coating each section with the Beeswax.
(Step 3) Keep twisting the section in the same direction whenever you can. Do not wash your hair for at least a week to allow the dreads to become permanent.
This product is suitable for all types of hair.
Black Chic Natural Kids
Curl, Twist & Style Pudding
Hair & Scalp Nourishing Oil Infusion
5-in-1 Leave-In Treatment
Hair & Scalp Nourisher
Detangler
Shampoo
Conditioner
Black Chic Natural Kids is designed to be used on ethnic kid’s natural hair, but the range can be used on other types of hair too.
From 2 years old
Yes
Black Chic Avocado
Hair Food (125ml, 250ml, 1L)
Relaxer (250ml) – Regular & Super
Oil Moisturising Lotion (250ml)
Oil Moisturising Spray (250ml)
Oil Sheen Spray (275ml)
The range is formulated with the goodness of Avocado Oil.
Avoid washing your hair at least 8-10 days before using the Relaxer. Avoid irritating the scalp by scratching, this can result in burning once the Relaxer is applied. (Step 1) Coat your hairline, ears and neck with hairfood/petroleum jelly before you apply the Relaxer. (Step 2) Section your hair into 2 from ear to ear. Start by taking small sections with a tail comb and applying relaxer 1 inch away from the scalp, from the crown to the nape area and from the crown to the front of the hairline avoiding scratching the scalp at all times. (Step 3) Start smoothing the relaxer from the back of your neck to the front of the hairline for about 10 min. This process should take you at least 15-20 minutes. (Step 4) Rinse the relaxer thoroughly with warm water, and use a neutralising shampoo and conditioner to wash off any traces of the relaxer. (Step 5) Blowdry your hair, and thereafter apply the Black Chic Avocado hairfood to the scalp by making small sections from the nape to the front hairline. Massage gently and comb as desired.