History

History

History
1989

1989

DJ Modi, local Durban entrepreneur, launches locally manufactured personal care brands to be sold in his Moddisons stores in Kwazulu Natal

1989
1998

1998

DJ Modi sells Moddisons Cosmetics to Trevor Edwards

1998
2001

2001

Moddisons Stores sold to the Nu-Clicks Group

Moddisons rage of personal care products retained by Trevor Edwards under the trading name of Modex Cosmetics

2001
2004

2004

Modex Cosmetics acquires the premium ethnic hair care brand, Caivil

2004
2004

2004

Modex makes significant complimentary medicines acquisition with Kamillen (Hercules)

2004
2005

2005

Trevor Edwards acquires Reckit factory and changes the company name to Enaleni Pharmaceuticals

2005
2006

2006

EPCD sells ‘own premises’ and moves to Enaleni Pharma facility

2006
2006

2006

Modex name change to Enaleni Pharmaceuticals (Consumer Division)

2006
June 2007

June 2007

EPCD employees are notified that the division was to be sold

June 2007
August 2007

August 2007

A short list of companies is announced for the final bid to acquire EPCD (including Marico Ltd, one other India based Multi-National Organisation and major SA based personal care manufacturer)

August 2007
End of August 2007

End of August 2007

The Marico Due Diligence process begins

End of August 2007
October 2007

October 2007

Marico is announced as the successful bidder

October 2007
30 October 2007

30 October 2007

The final agreement is signed and Marico South Africa is registered as a wholly owned subsidiary of Marico Limited

30 October 2007
2010

2010

Marico acquires the Ingwe traditional medicines range of products from Guideline Trading

2010
2017

2017

Marico finalises the acquisition of Isoplus, the market leader in ethnic hair styling products in South Africa

2017
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